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Sudden impact

Allen Wallach’s ’88 Concussion Advertising and Marketing firm wins the Fort Worth Chamber of Commerce’s 2006 “Rising Star” Small Business of the Year honor in the 11-50 employee category.

Sudden impact

Allen Wallach’s ’88 Concussion Advertising and Marketing firm wins the Fort Worth Chamber of Commerce’s 2006 “Rising Star” Small Business of the Year honor in the 11-50 employee category.

Concussion Advertising and Marketing is shaking things up in the communications arena. With a reputation for its edgy style, the local firm landed the Fort Worth Chamber of Commerce’s 2006 “Rising Star” Small Business of the Year honor in the 11-50 employee category.

“I was shocked,” admitted Allen Wallach ’88, agency president. “My business partner said that I turned TCU purple when they announced our company name. One of the companies in our category was celebrating its 90th year and had donated a built-in pool to an orphanage, so I thought we had no chance to win.”

Apparently judges couldn’t look past Concussion’s recent track record. “We have had five straight years of double-digit growth, even while other area agencies were folding,” he noted.

The full-service agency enjoys a wide range of clients and has proven expertise in casino gaming, consumer packaged goods, real estate, development and other areas.

Wallach said Concussion is not the typical “wacky” creative agency. “We are a nimble, responsive and aggressive agency. Just look at our name. Plus, we always make money for our clients,” he said, noting that Concussion programs are based on clear strategy, “which tends to provide more tangible results.”

Nine of the 32 current staffers are Frogs. Above, left to right: Tim Neuman ’90, Khris Kesling ’91, Andrew Yanez, Laura Madsen ’06, Nick Bendian ’06, Lindsay Houghton Simon ’05, Allen Wallach (seated), Lisa Montgomery ’03, Kristin Deem Wallach ’89, Charlie Howlett and Scott Kirk ’85.

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