Research + Discovery

Fall 2021

Lindsay Ma Studies How Corporations Can Restore Brand Loyalty After a Crisis

Consumer-brand identification plays a key role in overcoming customer dissatisfaction after a corporate fiasco.

Fall 2021

Open-Source Data Tools Help Put Kyle Walker on the Map

The director of TCU’s Center for Urban Studies created two free tools that allow people to tap into U.S. Census Bureau information to make their own maps.

Summer 2021

Covid-19, Anxiety and Death

Surviving Covid-19 and learning to manage her anxiety changed Sarah Angle’s sense of self.

Summer 2021

Theatre Students Adjust and A.D.A.P.T. in Pandemic

A free-form digital project combines creativity with technology.

Summer 2021

Why New Corporate Practices Stall

Corporate governance resists untested ideas, and Ryan Krause identified why these innovations fall by the wayside.

Summer 2021

Texas Populists Fought for Shared Solutions

The 19th-century political movement has influenced policies and politicians long after it faded from power.

Summer 2021

Can a Lynching Spark Change?

Fred Rouse died at the hands of a mob in 1921. Now Adam W. McKinney leads a drive for reconciliation and remembrance.

Summer 2021

Ben Sherman Ties Photosynthesis to Affordable Solar Energy Cells

The chemist is working to improve photovoltaic cells that can convert sunlight.

Spring 2021

From Beyonce to George Floyd: A Q&A with Lynn Hampton

The sociologist brings race, feminism and social justice to the forefront of her classrooms.

Spring 2021

Looking Past Test Scores for School Success

Are teachers happy? Do students like the library? Jo Beth Jimerson looks beyond numbers.