Kevin Prigel ’01 purchased his first stock when he was only 8, so it only figures that at the ripe age of 18 he would start his own multimillion-dollar Internet company called streetadvisor.com.

Today, 20 months after the site began, he and 50 other financial analysts offer some of the most objective stock market advice found in (and out of) cyberspace. More than 700,000 different users visit the site every month.

“My Dad got me interested in finances,” Prigel said. “From there, I just started reading more and developing the fundamentals as well.”

Before streetadvisor.com, Prigel also helped manage TCU’s Educational Investment Fund his first semester at TCU and later landed an internship with the billion-dollar investment firm owned and founded by TCU Trustee J. Luther King ’62, a major supporter of Prigel’s company.

“The people who come to our site can invest with the comfort that none of our analysts trade in stocks individually; we have no investment-buying biases,” Prigel said. “Basically, what we are saying is the complete and honest truth of how we feel.”

Or as he told the Financial Times: His company will not get involved in investment banking, he insists, because “there is no way to remain objective if you have a seven-percent fee hanging over a potential deal.”